Lead Generation Assets
Strategic tools that attract, convert, and grow your reach — crafted to turn your expertise into action.
Assets Designed to Attract & Convert
Quizzes, lead magnets, and mini-funnels aren’t just digital handouts. They’re purposeful entry points that reflect your brand, create genuine connection, and invite new clients into your world.
This Is For You If…
- You’re ready to grow your list but don’t want to chase random traffic or rely on luck.
- You’d like a tool that does the outreach for you — working behind the scenes to build visibility.
- You want your messaging sharpened so every interaction serves your pipeline.
- You prefer strategized content that fits your brand and captures the right people — without endlessly creating from scratch.
Here’s What’s Included:
Every visibility tool we build begins with intentional strategy. We create assets that feel integrated with your brand and designed to drive actions that matter. Deliverables may include:
Strategy + Planning Session
We align on your ideal client, visibility goals, and conversion goals — then map your visibility asset for maximum engagement. You’ll walk away with clarity on not just what we’re building, but how it fits into your bigger visibility and sales strategy.
Content & Copy Creation
You bring your ideas, freebie drafts, or talking points; we craft them into polished, audience-focused messaging that converts. This ensures the language feels true to your voice while speaking directly to the people you most want to attract.
Design & Production
From tempting quizzes to sleek PDFs or micro-funnels — everything is designed on-brand, mobile-friendly, and ready to share. You’ll have a professional piece that looks as good as it performs, without adding extra design work to your plate.
Email Nurture Sequence
A short series of done-for-you autoresponders (usually 3–5 emails) that deliver your asset, build trust, and guide your audience toward the next step with clarity and confidence.
Technical Setup + Handoff
Embedded on your site, built to connect with your email or CRM, and seamlessly tied to capture pages or funnels so the automation works — finally, no mystery. If we’re creating a quiz, I’ll recommend a user-friendly software option (with an affordable annual fee). We’ll discuss the best fit for you during our strategy session.
Mobile Ready
Every quiz, download, and form is built to be responsive and fast-loading — designed with clean structure so your audience can engage seamlessly on any device.
1:1 Communication Throughout
You’ll have direct access for quick feedback, decision-making, and collaboration. No layers, no bottlenecks — just steady momentum.
Training Walkthrough + 30-Day Support
You’ll receive a video tutorial to help you manage, promote, or tweak your asset. Plus, 30 days of email support for questions or small updates.
Trusted by Visionary Leaders
“Intentional Visibility always does an incredible job for us, whether it’s elevating our online presence, creating content that effectively communicates with our target market, or determining new ways to reach our ideal clients. That’s why we’ve been working with Colleen since 2013.”
—Carla Rutt Bainbridge
Minnesota, US
“I reached out to Intentional Visibility because my website felt too generic and wasn’t accurately conveying my services and offers. I wanted clearer messaging around how I help teams and individuals thrive in this new and changing world of work. If you’re looking to up your game, Colleen is responsive, flexible, smart, and fun to work with.”
—Pauline Greenidge
Alberta, Canada
“I chose to invest in working with Colleen because she understands all facets of branding. It’s rare to find this combination of skill sets in one person. I highly recommend hiring Intentional Visibility when you’re ready for a refresh or a new start. Having a second set of expert eyes on your project is invaluable.”
—Lisa Manyon
Oregon, US
How We Deliver
We don’t believe in drawn-out, six-month branding timelines. You’ve already built the substance of your business — what you need now is a partner who can translate it into clear, cohesive, and compelling assets.
This is delivered through our signature Authority Brand Week method — done-for-you immersions that bring strategy, content, and design together seamlessly.
For brands, websites, speaker assets, and visibility tools: Most projects are delivered in just one to two weeks. You walk away with a suite of refined, professional assets — crafted to elevate your presence without the overwhelm of a lengthy process.
For Author to Lead: We take a longer runway (1–2 months) to ensure your book receives the depth, strategy, and polish it deserves — still at a fraction of traditional publishing timelines.
Think of it as the best of both worlds: agency-level expertise with boutique-style attention.
Strategic Assets That Spark Engagement
Whether it’s a quiz, a download, or a mini-funnel, your lead-gen asset should feel like you, speak to your people, and guide them into deeper connection with your work.
This done-for-you experience blends strategy, messaging, design, and tech setup to deliver a lead-gen asset that actually works — attracting aligned clients, growing your list, and fueling your visibility goals from day one.
Lead Magnets That Do More Than Attract
Here’s a curated look at some of the lead-gen assets we’ve crafted — each one intentionally designed to spark connection, highlight expertise, and move the right people to say “yes.” Every guide, quiz, or resource is crafted as a trust-building tool that empowers your audience to take the next step with clarity and confidence.
GUIDE TO NAVIGATING TRAUMA WITH UNDERSTANDING & HOPE
BUSINESS CLARITY GUIDE FOR SPIRITUAL ENTREPRENEURS
EMPOWERMENT GUIDE TO REDISCOVER PURPOSE & LIVE FULLY
FINANCIAL WELLNESS GUIDE TO UNLOCK CONFIDENCE & MONEY FLOW
PARENTING SURVIVAL GUIDE TO STOP YELLING & START CONNECTING
MINDSET RITUAL TO SUPPORT CALM, FOCUS & CLARITY
Frequently Asked Questions
What’s the advantage of an Authority Brand Week?
This is an immersive, done-for-you experience designed to deliver serious momentum. Instead of dragging things out over months, we focus your brand, content, and design into one strategic, high-touch week — so you can start showing up confidently and consistently, faster. Less downtime, faster ROI, and no getting stuck in decision fatigue or endless revisions.
How much can be accomplished in a single week?
More than you think. With clear goals, prep materials, and a focused structure, we can build your brand identity, design and launch your website, and even create lead magnets or speaker materials — depending on the package you choose. This is what happens when strategy meets creative execution, minus the back-and-forth delays.
Do I need to be available all week?
Nope. We’ll kick things off with a planning call and you’ll have 1:1 access throughout — but you won’t be on Zoom all day. We’ll be doing the heavy lifting. You will need to be responsive and available for quick approvals, edits, and feedback so we can keep momentum going.
How long is the full process — from booking to launch?
We’ll schedule your VIP Week (generally 2–4 weeks out) during your initial Brand Alignment Call. Your payment (or deposit, if on a plan) is processed at that time to hold your spot. After you sign the agreement, you’ll receive your intake form, which must be completed in advance. We’ll have a planning call the week before to ensure everything’s in place. The design and build phase typically takes 3–5 business days, depending on your package. The entire experience is designed to be smooth, focused, and momentum-building from day one.
Do you offer ongoing support after the week is over?
Yes, you’ll have 30 days of email access for quick questions, implementation guidance, and light follow-up. While we don’t offer major revisions after the VIP Week, we’re happy to clarify or point you in the right direction. For more hands-on support, we offer Authority Access maintenance packages.
What if I’m not ready to invest yet — can I book for later?
Absolutely. If you know you want to do this but need time to prep (or plan financially), you can secure your spot with a $500 non-refundable deposit. We typically book 2–4 weeks in advance. Payment plans are available. Book a Brand Alignment Call to explore your options.
How do I book?
Start by booking a Brand Alignment Call. We’ll talk through your goals, clarify your fit, and map out your next steps.
Will it connect to my email or CRM?
Absolutely — we handle full setup and integration before launch.
Can we test or update the asset afterward?
Yes — we include 30 days of support to make sure your asset is live, connected, and working as intended. This covers tech fixes like broken links, form integrations, or quick clarifications, not reworking strategy, copy, or design.
Do I need to provide all the content?
No — content creation is handled for you, based on your input or materials.
Elevate Your Presence
Not sure if your lead-gen assets are helping or holding you back?
The Visibility Tune-Up gives you expert eyes on your brand, website, and visibility assets. We’ll identify the gaps, quick wins, and strategic next steps — so you can stop second-guessing and start moving forward with clarity.